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Effective Date: 5/25/2018 Notice Version: 1.0
Data Controller Contact Information
11330 nw 61st ST
Miami FL 33178
305.591.2343
This document governs the privacy notice of our website www.daFlores.com.
Our privacy notice tells you what personal data (PD) and non-personal data
(NPD) we may collect from you, how we collect it, how we protect it, how we
may share it, how you can access and change it, and how you can limit our
sharing of it. Our privacy notice also explains certain legal rights that
you have with respect to your personal data. Any capitalized terms not
defined herein will have the same meaning as where they are defined
elsewhere on our website.
Your Rights
When using our website and submitting personal data to us, you may have
certain rights under the General Data Protection Regulation (GDPR) and
other laws. Depending on the legal basis for processing your personal
data, you may have some or all of the following rights:
The right to be informed
You have the right to be informed about the personal data we collect from
you, and how we process it.
The right of access
You have the right to get confirmation that your personal data is being
processed and have the ability to access your personal data.
The right to rectification
You have the right to have your personal data corrected if it is inaccurate
or incomplete.
The right to erasure (right to be forgotten)
You have the right to request the removal or deletion of your personal data
if there is no compelling reason for us to continue processing it.
The right to restrict processing
You have a right to 'block' or restrict the processing of your personal
data. When your personal data is restricted, we are permitted to store your
data, but not to process it further.
The right to data portability
You have the right to request and get your personal data that you provided
to us and use it for your own purposes. We will provide your data to you
within 30 days of your request. To request your personal data, please
contact us using the information at the top of this privacy notice.
The right to object
You have the right to object to us processing your personal data for the
following reasons:
Automated individual decision-making and profiling
You will have the right not to be subject to a decision based solely on
automated processing, including profiling, which produces legal effects
concerning you or similarly significantly affects you.
Filing a complaint with authorities
You have the right to file a complaint with supervisory authorities if your
information has not been processed in compliance with the General Data
Protection Regulation. If the supervisory authorities fail to address your
complaint properly, you may have the right to a judicial remedy.
For details about your rights under the law, visit https://goo.gl/F41vAV
Definitions
'Non-personal data' (NPD) is information that is in no way
personally identifiable.
'Personal data' (PD) means any information relating to an identified
or identifiable natural person ('data subject'); an identifiable natural
person is one who can be identified, directly or indirectly, by reference
to an identifier such as a name, an identification number, location data,
an online identifier or to one or more factors specific to the physical,
physiological, genetic, mental, economic, cultural or social identity of
that natural person. PD is in many ways the same as Personally Identifiable
Information (PII). However, PD is broader in scope and covers more data.
A 'visitor' is someone who merely browses our website. A ' member' is someone who has registered with us to use or buy our services and products. The term 'user' is a collective identifier that refers to either a visitor or a member.
Topics Covered in Our Privacy notice
Information We Collect
Our Use of Cookies
How Your Information Is Used
Retaining and Destroying Your PD
Updating Your PD
Revoking Your Consent for Using Your PD
Protecting the Privacy Rights of Third Parties
Do Not Track Settings
Links to Other Websites
Protecting Children's Privacy
Our Email Policy
Our Security Policy
Use of Your Credit Card
Transferring PD from the European Union
Changes to Our Privacy Notice
Information We Collect
Generally, you control the amount and type of information that you provide
to us when using our website.
Our Legal Basis for Collecting and Processing Personal Data
Our legal basis for collecting and processing your PD when you buy our
products or services is based on and the necessity for the performance of a
contract or to take steps to enter into a contract. Our legal basis for
collecting and processing your PD when you sign up for our newsletter,
information about our flower and candy products, services, or giveaways
through our opt-in or website forms is based on consent.
What Happens If You Don't Give Us Your PD
If you do not provide us with enough PD, we may not be able to provide you
with all our products and services. However, you can access and use some
parts of our website without giving us your PD.
We Collect Your PD in the Following Ways:
Automatic Information
We automatically receive information from your web browser or mobile
device. This information includes the name of the website from which you
entered our website, if any, as well as the name of the website you'll
visit when you leave our website. This information also includes the IP
address of your computer/the proxy server you use to access the Internet,
your Internet service provider's name, your web browser type, the type of
mobile device, your computer operating system, and data about your browsing
activity when using our website. We use all this information to analyze
trends among our users to help improve our website.
When Entering and Using Our Website
When you enter and use our website and agree to accept cookies, some of
these cookies may contain your PD.
At User and Member Registration
When you register as a user or member, we collect your name, email address,
and other information listed.
When Buying Products or Services
If you buy products or services from us, we collect your first and last
name, email address, physical address, credit card or other payment
information, phone number, and other information listed.
Website Chat Software
Our website contains chat software that enable visitors to communicate with
us live online or offline by email. In some cases, visitors can communicate
with us without becoming a member or buying our products and services. When
you use this chat software, we may collect some or all the following
information: your email address, first name, last name, location, and any
other information you willingly choose to provide to us. You should limit
the information you provide to us that is only necessary to answer your
questions.
Our Use of Cookies
Our website uses cookies. A cookie is a small piece of data or a text file
that is downloaded to your computer or mobile device when you access
certain websites. Cookies may contain text that can be read by the web
server that delivered the cookie to you. The text contained in the cookie
generally consists of a sequence of letters and numbers that uniquely
identifies your computer or mobile device; it may contain other information
as well.
By agreeing to accept our use of cookies, you are giving us, and third parties we partner with, permission to place, store, and access some or all the cookies described below on your computer.
Strictly Necessary Cookies
These cookies are necessary for proper functioning of the website, such as
displaying content, logging in, validating your session, responding to your
request for services, and other functions. Most web browsers can be set to
disable the use of cookies. However, if you disable these cookies, you may
not be able to access features on our website correctly or at all.
Performance Cookies
These cookies collect information about the use of the website, such as
pages visited, traffic sources, users' interests, content management, and
other website measurements.
Functional Cookies
These cookies enable the website to remember a user's choices - such as
their language, user name, and other personal choices - while using the
website. They can also be used to deliver services, such as letting a user
make a blog post, listen to audio, or watch videos on the website.
Media Cookies
These cookies can be used to improve a website's performance and provide
special features and content. They can be placed by third parties who
provide services to us or by our company.
Advertising or Targeting Cookies
These cookies are usually placed and used by advertising companies to
develop a profile of your browsing interests and serve advertisements on
other websites that are related to your interests. You will see less
advertising if you disable these cookies.
Session Cookies
These cookies allow websites to link the actions of a user during a browser
session. They may be used for a variety of purposes, such as remembering
what a user has put in their shopping cart as they browse a website.
Session cookies also permit users to be recognized as they navigate a
website so that any item or page changes they make are remembered from page
to page. Session cookies expire after a browser session; thus, they are not
stored long term.
Persistent Cookies
These cookies are stored on a user's device in between browser sessions,
which allows the user's preferences or actions across a site (or, in some
cases, across different sites) to be remembered. Persistent cookies may be
used for a variety of purposes, including remembering users' choices and
preferences when using a website or to target advertising to them.
We may also use cookies for:
Web Beacons
We may also use a technology called web beacons to collect general
information about your use of our website and your use of special
promotions or newsletters. The information we collect by web beacons allows
us to statistically monitor the number of people who open our emails. Web
beacons also help us to understand the behavior of our customers, members,
and visitors.
Google Analytics Privacy Notice
Our website uses Google Analytics to collect information about the use of
our website. Google Analytics collects information from users such as age,
gender, interests, demographics, how often they visit our website, what
pages they visit, and what other websites they have used before coming to
our website. We use the information we get from Google Analytics to analyze
traffic, remarket our products and services to users, improve our
marketing, advertising, and to improve our website. We have enabled Google
Analytics advertising features such as remarketing with Google Analytics,
Google Display Network Impression Reporting, and Google Analytics
Demographics and Interest Reporting. Google Analytics collects only the IP
address assigned to you on the date you visit our website, not your name or
other identifying information. We do not combine the information collected
using Google Analytics with PD. Although Google Analytics plants a
permanent cookie on your web browser to identify you as a unique user the
next time you visit our website, the cookie cannot be used by anyone but
Google. Google also uses specific identifiers to help collect information
about the use of our website. For more information on how Google collects
and processes your data, visit https://www.google.com/policies/privacy/partners/
You can prevent Google Analytics from using your information by opting out
at this link: https://tools.google.com/dlpage/gaoptout
Google Remarketing
Why am I seeing ads by Google for products I've viewed?
Our website uses a remarketing advertising service. Our remarketing service
is provided by Google and other companies that show our ads on websites
across the Internet. With remarketing you may see ads for our products you
have previously looked at. As an example, suppose you visit a website that
sells computers, but you do not buy a computer on your first visit to that
website. The website's owner might like to encourage you to revisit his/her
site and buy a computer by showing you his/her ads again on other websites
that you visit. We use remarketing for similar purposes. For this to
happen, Google will read a cookie that is already in your browser, or they
place a cookie in your browser when you visit our site or other sites using
remarketing. You can opt out of Google's use of cookies and remarketing at
this link:
https://support.google.com/ads/answer/2662922?hl=en
or you can opt out using the Network Advertising Initiative opt out page
at:
http://optout.networkadvertising.org/#!/
Facebook Remarketing
Third parties, including Facebook, may use cookies, web beacons, and other
storage technologies to collect or receive information from our website and
elsewhere on the internet, and use that information to provide measurement
services and target ads. With Facebook remarketing you may see our ads on
Facebook after you have visited our site. For this to happen, Facebook uses
a Custom Audience Pixel that is activated when a visitor lands on a webpage
and a unique 'cookie' is placed in their browser. Facebook lookalike
audience targeting allows us to show ads on Facebook to people who are
similar to those who have already visited or made a purchase from our
website. To opt out of Facebook's collection and use of information for ad
targeting visit:
https://www.facebook.com/help/568137493302217
Hotjar Tracking
We use Hotjar.com in order to better understand our users' needs and to
optimize this service and experience. Hotjar is a technology service that
helps us better understand our users experience like how much time they
spend on which pages, which links they choose to click, what users do and
don't like, etc.) and this enables us to build and maintain our service
with user feedback. Hotjar uses cookies and other technologiesto collect data on our users' behavior and their devices
(in particular device's IP address (captured and stored only in anonymized
form), device screen size, device type (unique device identifiers), browser
information, geographic location (country only), preferred language used to
display our website). Hotjar stores this information in a pseudonymized
user profile. Neither Hotjar nor we use this information to identify
individual users or to match it with further data on an individual user.
For further details, please see Hotjar's privacy policy by clicking on this
link.
You can opt-out to the creation of a user profile, Hotjar's storing of data about your usage of our website and Hotjar's use of tracking cookies on other websites by following this opt-out link.
How Your Information Is Used
We use the information we receive from you to:
Communications and Emails
When we communicate with you about our website, we will use the email
address you provided when you registered as a member or user. We may also
send you emails with promotional information about our website or offers
from us or our affiliates unless you have opted out of receiving such
information. You can change your contact preferences at any time through
your account or by sending us an email with your request to:
[email protected]
Sharing Information With Affiliates and Other Third Parties
We do not sell or rent your PD to third parties for marketing purposes.
However, for data aggregation purposes we may use your NPD, which might be
sold to other parties at our discretion. Any such data aggregation would
not contain any of your PD. We may provide your PD to third-party service
providers we hire to provide services to us. These third-party service
providers may include but are not limited to: payment processors, web
analytics companies, advertising networks, call centers, data management
services, help desk providers, accountants, law firms, auditors, shopping
cart and email service providers, and shipping companies.
Sharing Information for Credit Evaluations, Scoring, and Fraud Prevention
We use third party companies such as www.threatmetrix.com and
https://www.emailage.com for automated credit evaluations, scoring, and
fraud protection based on automated decision making.
Sharing Information With Facebook and Google for Marketing Purposes
We may share your PD with third parties for similar audience marketing
purposes. Similar audience marketing is also called lookalike audience
marketing. The third parties we share your PD with for this type of
marketing include Facebook and/or Google. Using your PD, for similar
audience marketing or lookalike audience marketing helps us find new
audiences (users and customers) based on similar interests to yours, this
helps us improve our marketing services. Your PD is only shared with
Facebook and Google for this type of marketing. By using our website and
agreeing to our privacy notice, you are giving your consent for your PD to
be used for the marketing purposes described within this section.
Legally Required Releases of Information
We may be legally required to disclose your PD if such disclosure is (a)
required by subpoena, law, or other legal process; (b) necessary to assist
law enforcement officials or government enforcement agencies; (c) necessary
to investigate violations of or otherwise enforce our Legal Terms; (d)
necessary to protect us from legal action or claims from third parties,
including you and/or other users or members; or (e) necessary to protect
the legal rights, personal/real property, or personal safety of our
company, users, employees, and affiliates.
Disclosures to Successors
If our business is sold or merges in whole or in part with another business
that would become responsible for providing the website to you, we retain
the right to transfer your PD to the new business. The new business would
retain the right to use your PD according to the terms of this privacy
notice as well as to any changes to this privacy notice as instituted by
the new business. We also retain the right to transfer your PD if our company files for
bankruptcy and some or all of our assets are sold to another individual or
business.
Community Discussion Boards
Our website may offer the ability for users to communicate with each other
through online community discussion boards or other mechanisms. We do not filter or monitor what is posted on such discussion
boards. If you choose to post on these discussion boards, you should use
care when exposing any PD, as such information is not protected by our
privacy notice nor are we liable if you choose to disclose your PD through
such postings. Also, PD you post on our website for publication may be
available worldwide by means of the Internet. We cannot prevent the use or
misuse of such information by others.
Retaining and Destroying Your PD
We retain information that we collect from you (including your PD) only for
as long as we need it for legal, business, or tax purposes. Your
information may be retained in electronic form, paper form, or a
combination of both. When your information is no longer needed, we will
destroy, delete, or erase it.
Updating Your PD
You can update your PD using services found on our website. If no such
services exist, you can contact us using the contact information found at
the top of this notice and we will help you. However, we may keep your PD
as needed to enforce our agreements and to comply with any legal
obligations.
Revoking Your Consent for Using Your PD
You have the right to revoke your consent for us to use your PD at any
time. Such an optout will not affect disclosures otherwise permitted by law
including but not limited to: (i) disclosures to affiliates and business
partners, (ii) disclosures to third-party service providers that provide
certain services for our business, such as credit card processing, computer
system services, shipping, data management services, (iii) disclosures to
third parties as necessary to fulfill your requests, (iv) disclosures to
governmental agencies or law enforcement departments, or as otherwise
required to be made under applicable law, (v) previously completed
disclosures to third parties, or (vi) disclosures to third parties in
connection with subsequent contests or promotions you may choose to enter,
or third-party offers you may choose to accept. If you want to revoke your
consent for us to use your PD, send us an email with your request to: [email protected]
Protecting the Privacy Rights of Third Parties
If any postings you make on our website contain information about third
parties, you must make sure you have permission to include that information
in your posting. While we are not legally liable for the actions of our
users, we will remove any postings about which we are notified, if such
postings violate the privacy rights of others.
Do Not Track Settings
Some web browsers have settings that enable you to request that our website
not track your movement within our website. Our website does not obey such
settings when transmitted to and detected by our website. You can turn off
tracking features and other security settings in your browser by referring
to your browser's user manual.
Links to Other Websites
Our website may contain links to other websites. These websites are not
under our control and are not subject to our privacy notice. These websites
will likely have their own privacy notices. We have no responsibility for
these websites and we provide links to these websites solely for your
convenience. You acknowledge that your use of and access to these websites
are solely at your risk. It is your responsibility to check the privacy
notices of these websites to see how they treat your PD.
Protecting Children's Privacy
Even though our website is not designed for use by anyone under the age of
18, we realize that a child under the age of 16 may attempt to access our
website. We do not knowingly collect PD from children under the age of 16.
If you are a parent or guardian and believe that your child is using our
website, please contact us. Before we remove any information, we may ask
for proof of identification to prevent malicious removal of account
information. If we discover that a child is accessing our website, we will
delete his/her information within a reasonable period of time. You
acknowledge that we do not verify the age of our users nor do we have any
liability to do so.
Our Email Policy
You can always opt out of receiving further email correspondence from us or
our affiliates. We will not sell, rent, or trade your email address to any
unaffiliated third party without your permission except in the sale or
transfer of our business, or if our company files for bankruptcy.
Our Security Policy
We have built our website using industry-standard security measures and
authentication tools to protect the security of your PD. We and the
third parties who provide services for us, also maintain technical and
physical safeguards to protect your PD. When we collect your credit
card information through our website, we will encrypt it before it
travels over the Internet using industry-standard technology for
conducting secure online transactions. Unfortunately, we cannot
guarantee against the loss or misuse of your PD or secure data
transmission over the Internet because of its nature.
We strongly urge you to protect any password you may have for our website and to not share it with anyone. You should always log out of our website when you finish using it, especially if you are sharing or using a computer in a public place.
Use of Your Credit Card
You may have to provide a credit card to buy products and services from our
website. We use third-party billing services and have no control over these
services. We use our commercially reasonable efforts to make sure your
credit card number is kept strictly confidential by using only third-party
billing services that use industry-standard encryption technology to
protect your credit card number from unauthorized use. However, you
understand and agree that we are in no way responsible for any misuse of
your credit card number.
Transferring PD From the European Union
(PD) that we collect from you may be stored, processed, and transferred
between any of the countries in which we operate. The European Union has
not found the United States and some other countries to have an adequate
level of protection of PD under Article 45 of the GDPR. Our company relies
on derogations for specific situations as defined in Article 49 of the
GDPR. For European Union customers and users, with your consent, your PD
may be transferred outside the European Union to the United States. We will
use your PD to provide the goods, services, and/or information you request
from us to perform a contract with you or to satisfy a legitimate interest
of our company in a manner that does not outweigh your freedoms and rights.
Wherever we transfer, process or store your PD, we will take reasonable
steps to protect it. We will use the information we collect from you in
accordance with our privacy notice. By using our website, services, or
products, you agree to the transfers of your PD described within this
section.
Changes to Our Privacy notice
We reserve the right to change this privacy notice at any time. If our
company decides to change this privacy notice, we will post those changes
on our website so that our users and customers are always aware of what
information we collect, use, and disclose. If at any time we decide to
disclose or use your PD in a method different from that specified at the
time it was collected, we will provide advance notice by email (sent to the
email address on file in your account). Otherwise we will use and disclose
our users' and customers' PD in agreement with the privacy notice in effect
when the information was collected. In all cases, your continued use of our
website, services, and products after any change to this privacy notice
will constitute your acceptance of such change.
Questions About Our Privacy notice
If you have any questions about our privacy notice, please contact us using
the information at the top of this privacy notice.
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